I have been asked to create a promotional package for the release of an album, to include a music promo video, together with a website homepage for the band and covers for its release as part of a digipak CD package.
I will start by analysing feedback from my surrounding audience after handing out questionnaires. After this I will have an idea of what I want to achieve in the project, and what I need to do in order to achieve what my audience want.
I will analyse existing media products to discover conventions, deciding which ones I want to use and which I don't.
Using a variety of different software packages such as 'Photoshop' and 'Sony Vegas' I will aim to create media products which comply with conventions, but also challenge them while achieving what my audience and I desire.
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